What Would You Do With 27,000% Marketing ROI?

What Would You Do With 27,000% Marketing ROI?

Case Study: Facebook PPC Advertising We’ve written before about the power of Facebook’s ad platform (see 3 Reasons Why Local Businesses Should Advertise On Facebook). Today we’ve just completed a Facebook ad campaign for one of our clients, and it delivered a...
The Reluctant Marketer

The Reluctant Marketer

Happy Birthday to me, Happy Birthday to me, Happy Birthday, dear Keefomatic, …etc., etc. Today, Monday, 8th June 2020, marks the 5th anniversary of the start of my career as a freelancer. Cue candles, cake and all that jazz. I remember the day very well. After a few...

Marketing 101 for Small Businesses

It’s 20 years since I last took part in formal educational training. Between 1994-96 I enrolled in the Chartered Institute of Marketing’s Certificate and Advanced Certificate in Marketing courses when I lived in London. Or Marketing 101 and 102, as I...